Eight Sleep brand logo

Digital Marketing Team at Eight Sleep

Core Values

  • Work/Life Balance
  • Supports Health & Wellness
  • Cutting-Edge Strategies
  • Friends Outside Of Work
  • Data-Driven
  • Cross-Department Collaboration
  • Offers Additional Perks

Eight Sleep is obsessed with helping the world sleep better. By harnessing the power of technology, we help fuel human potential through optimal sleep. We design products, content, and tools to help our customers achieve sleep fitness and maximize their day-to-day performance.

As a D2C brand, digital marketing plays an important role in the growth of our company. Within the digital team, each member has the opportunity to measure the impact they create – whether it be through brand awareness or product-driven strategies.

Eight Sleep digital marketing

Work/Life Balance

We know that our best work is the result of maintaining a clear mindset throughout the course of each day. We trust our team to manage their time in the most effective way, catering between both their work and personal lives.

As a results-driven team, we prioritize delivering core outcomes, not total working hours. Our team is encouraged to set their own flexible work schedules, ensuring the time spent at work can be the most productive. Being well-rested isn’t just a marketing message for our products. Our team is even encouraged to regularly take time away to rejuvenate with our unlimited vacation policy.

Our focus on work/life balance also makes Eight Sleep a great place for those with children. We support mothers and fathers who are going through the everyday ups and downs of parenting by letting them create their own schedule. Flexibility is something we value and actively practice across our team.

Eight Sleep team dressed for Halloween

Supports Health & Wellness

Our obsession for promoting wellness goes beyond just our core products. Internally, we’re fixated on enhancing the lives of our team. We understand that each team member is unique and requires different needs, which is why we offer a suite of health & wellness benefits to cater for any lifestyle.

Whether it be our 100% contribution to health, dental, and vision insurance packages, dedicated wellness programs, or access to team exercise plans – we provide the tools to help you reach your peak performance.

Throughout our office, you’ll find the team making good use of our available beds. We don’t use nap pods, nor lounge chairs, but actual bonafide beds. Getting pulled into “testing” in the middle of the workday really helps when the after-lunch slowdown hits.

Above all, you’ll be sure to get a better nights sleep, every night. All full-time employees receive our signature Pod mattress to ensure they’re feeling their best. Now you can wake up every day feeling rejuvenated, ready to kick some goals.

Employee nap rooms in the Eight Sleep New York office

Cutting-Edge Strategies

We’re a brand with innovation at its core, revolutionizing our industry through the use of cutting-edge technology. As a reflection of our products, we’ve embedded innovation and creative thinking into the heart of our digital strategy. Our marketing team is encouraged to continually defy what’s possible and solve problems in unique ways. Whether it be new channels, audiences, or strategies – remaining on the bleeding edge of the industry is what defines us.

The Eight Sleep digital marketing team in a meeting

Friends Outside Of Work

Our connection as a team goes beyond our shared passion for making a meaningful impact on the world. We regularly take the time to celebrate our wins both in and outside of the office, allowing us to build an environment where team members are included and appreciated.

Whether it be sharing a drink at our weekly happy hours, taking part in team activities, or just enjoying a healthy snack together at lunch – our team of like-minded individuals considers each other to be family.

The Eight Sleep marketing team celebrating time together outside of the office

Data-Driven

The core skills of our digital marketing team lie at the intersection between creativity and data. We provide the necessary tools to uncover meaningful insights, and as a result, each member is eager to continually measure the tangible results of their work. 

We empower team members to take ownership of initiatives and drive decision-making through the use of well-informed data. Across every marketing facet – be it paid performance, content, or influencer marketing – data allows us to benchmark, measure, and plan world-class digital strategies.

The Eight Sleep marketing team working in the New York office

Cross-Department Collaboration

We believe in unifying each digital marketing channel to complement the work of each other. This helps uncover creative strategies to better connect with customers in meaningful ways.

By also encouraging collaboration across departments, our digital marketing team has the opportunity to align with design, data, and development teams. This allows us to better inform product and marketing decisions.

Building on this initiative, each team member also has the opportunity to undertake cross-department training to upskill their professional development. As we promote from within, there’s endless opportunities to continually challenge yourself – both professionally and personally.

Marketing team meeting at the Eight Sleep New York office

Offers Additional Perks

Beyond our health & wellness programs, we also provide additional perks to sweeten the lives of our team. Our casual dress code can alleviate stress from your morning routine (although we recommend something more than pyjamas). Our commuter benefits will ease the transport burden, and we’ll even provide some additional meals as well as an office filled with healthy snacks.

An Eight Sleep team member using their employee perks

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